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Name tag: Levi’s buys naming rights for 49ers’ new home in Santa Clara


This is a portion of a syndicated post. Read the original at 49ers Hot Read or scroll down the Extra Point.

Some 140 years ago, Levi Strauss combined with a tailor from Reno, Jacob Davis, to develop blue jeans. Sometime in 2014, a quarterback from the University of Nevada-Reno, Colin Kaepernick, will lead the 49ers into Levi’s Stadium. A press conference… Extra Point:

I'm all happy and good that the Niners are cashing in on the naming rights - but "Levi Stadium" ... yuck .. .I don't like the sounds of that. How about we keep running with "the new stadium" or "the stadium not known as Candlestick"

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